Feelgood Coaching and Consulting e.U. | Igniting Leadership, Bridging AI and Emotional Intelligence

Have you ever looked at your diary, your business or your bank statement and wondered how far you have drifted

from the work you do best?

Strategic repositioning brings your work back into alignment with who you are and what you are worth, for individuals, for established businesses and for the leadership teams who run organizations.

RADIATE for Business Owners ♦ Individual Repositioning

Cross-Cultural COHESION for Leadership Teams

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Books by Gwyneth Letherbarrow

Stepping Into You
The book behind RADIATE, for business owners who are ready to run their business from their own essence once more, attract the clients they want and be paid what they are worth. Also available in German as Der Einstieg in Dich.

Get your copy here

Frequency 2027
A day-to-a-page business planner that keeps your daily choices in line with your values, your priorities and the work you do best, from the first day of the year to the last.
Discover the planner

Are you tired of giving your best hours to everyone else's priorities?

Maybe it was the extra project that should never have been yours, the fee you lowered because upcoming bills were on your mind and you wanted the client to say yes, or the meeting that swallowed the afternoon you had set aside for the work you love ... and at the end of the day you felt that familiar heaviness as you wondered where YOUR work went.

Fortunately your talent hasn’t gone anywhere, but it has probably been buried under years of saying yes to everyone else.

So now picture your working life back in alignment:

You spend your days on the work that lights you up, the work only you can do in the way only you can do it, and you end each day feeling more like yourself than when you started
You say yes with joy and no with grace, because you know exactly what deserves your time
You’re paid what your work is truly worth, and it feels fabulous
The right clients, colleagues and opportunities find you, because they recognise the value you bring
Your business or your team moves in one clear direction, and you lead it with calm authority

This is what strategic repositioning does for you.

Drawing on emotional intelligence and on what neuroscience shows about how we form new habits, it brings your work back into alignment with your values, your strengths and your frequency, so that people sense your value before you have said a word and their choice becomes clear.

Are you ready to make your work truly yours again?

Three paths, built on your frequency

Every path is built upon the same foundation, and the work always begins on the inside, with your frequency.

Your frequency is the inner state you work from, and it is set by how closely your daily choices match your values, your essence and your capability.

People sense it long before they read your title, your client list or your plan, and it decides how you, your business or your team are received.

Emotional intelligence (EI) gives you the means to recognise and direct that state, and neuroscience explains why it shapes behaviour and how lasting change is made.

Once your frequency is clear and steady, everything on the outside follows, and you, your business or your team begin to come across with the confidence and precision your capability deserves.

The path you take depends on whether you are leading yourself, your business or your team.

RADIATE

For the owner of an established consultancy, coaching practice or service business that has moved in a direction they didn't consciously choose, and who is ready to bring it back into line with the values and the vision that inspired it.

Over the years, every business owner makes small compromises, for example the client you took on because you felt you should, the fee you lowered before you were asked to, and the offer you added because someone else expected it.

RADIATE is my seven-step system for bringing your business back into alignment with who you are, so that you run it from your own essence once more, choose the clients you want to serve and set your prices and boundaries with confidence and authority. It brings clarity and order to your brand, your niche, your offer and your pricing, and it is the system behind the second edition of my book, Stepping Into You.

The Repositioning Map

For senior managers, Directors and VPs who know exactly the value they bring, and who are ready to decide for themselves where it will take them next.

Have you ever sat down on a Sunday evening, looked at the week ahead and felt your heart sink, because so little of it belongs to the work you love and the future you want?

Maybe you’ve read a vacancy notice that describes you perfectly and still hesitated, or been introduced in a meeting and felt that the person being described was a lesser version of who you really are ...

This feeling is a sign of your strength because it tells you that you’re capable of far more, and that you’re ready to do something about it.

The Repositioning Map is where that something begins, in a focused session where we look honestly at where you stand today and at the direction you choose to take from here.

In just 90 minutes together, you will:

Feel the relief of knowing exactly what you want from the next stage of your working life, and which opportunities truly deserve your time and energy
Hear yourself describe your value with confidence and warmth, so that the right people recognise it from your very first conversation
Leave with a 30-day plan that is entirely yours, so that you wake up the next morning knowing exactly where to begin

Most of all, you’ll walk away feeling calm, certain and back in command of your own direction, with every step grounded in who you are and the work you do best.

Cross-Cultural COHESION

For the senior leader whose organization has a clear plan, a budget and approval, and whose leadership team across several countries needs to move as one to deliver it.

Diversity is one of the greatest strengths an organization can command. It begins when your leaders set aside the professional mask that organizational structures so often produce, and use their EI to hold open and honest conversations with one another, so that a team of exceptional people moves forward with one purpose, one standard and one clear direction.

The Cross-Cultural COHESION Code gives a leadership team shared operating norms it can act on from the following morning. The work begins with the COHESION Executive Half-Day, delivered directly with your senior team.

Begin Here

Why you can trust this work

When your work drifts out of alignment with who you are, it drains you in a way that few people around you can see, and you deserve a guide who understands that from the inside.

For more than 20 years I worked inside the United Nations system with people from more than 40 countries, watching talented colleagues succeed or struggle depending on how closely their work matched who they really were.

Today I bring that experience together with emotional intelligence (EI) and a neuroscientific evidence base that explains why people and teams respond as they do, so that every change you make is grounded in how people truly think, feel and decide.

Whichever path you choose, you leave with a clear way forward that belongs entirely to you and that you can act on straight away.

Gwyneth Letherbarrow MBA

Founder of Feelgood Coaching & Consulting

Award-winning coach · Author of Stepping Into You

and Emotional Intelligence in the Workplace

What Clients Say

“I had reached a point where I felt stuck. I was already giving 100% in my career, and yet there seemed to be a ceiling directly above me. Coaching with Gwyneth has changed the way I see what I do. She has helped me to recognise and begin breaking my old pattern of working harder all the time and ending up frustrated and exhausted. What I value most is Gwyneth’s honesty and the way she pushes me forward. To anyone who is thinking about coaching with Gwyneth, it is a worthwhile investment for your life and your business.”

- Friederike, SAP & AI Process Consultant, Business Owner and Property Investor

"Our diverse team of 40 staff faced major restructuring and management changes. Gwyneth accompanied us through this complex process and provided invaluable support in managing the changes. It is largely thanks to this professional support that we embraced the changes as a team and succeeded in making the restructuring a success."
- Libor Chlad, Head of Cooperation, EU Delegation to Syria